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Strategic Government Communications
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Wednesday, April 17 • 9:15am - 9:50am
#HelpMe: Learn How Social Media Can Transform Customer Care - Transportation Security Administration

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Organizations are increasingly using social media as a platform for customer service and engagement. In September 2015, the Transportation Security Administration launched @AskTSA to provide real-time responses to passenger comments and inquiries.

This session will examine how TSA launched and is using social media to engage with customers, including how you can:
  • Understand why social media customer service matters to government
  • Recognize what tools are available to help engage with your audience
  • Implement a customer engagement strategy of your own
David Johnston, Social Media Manager
Transportation Security Administration

Speakers
avatar for David Johnston

David Johnston

Social Media Manager, Transportation Security Administration
David L. Johnston is the Social Media Manager for the Transportation Security Administration where he develops the social media strategies for communicating with the traveling public. He is also the Director of New Media for Speedway Children’s Charities, a non-pro t organization... Read More →



Wednesday April 17, 2019 9:15am - 9:50am
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